To achieve this, I focused on one of Beardbrand’s signature products: beard oil. I developed a vibrant, scent-driven visual approach that highlights the individuality of each fragrance. By combining photography and illustration, I crafted a packaging style that stands out in the beard care market, striking a balance between artistry and clarity.

 

Each design maintains Beardbrand’s clean, refined sensibility while introducing a colorful energy that captures the brand’s contemporary edge. The result is a packaging system that celebrates both consistency and creativity, showcasing Beardbrand’s unique identity through every detail.